{"id":2864,"date":"2026-09-26T04:28:37","date_gmt":"2026-09-26T04:28:37","guid":{"rendered":"https:\/\/govclass.com\/academy\/?post_type=mto-course&#038;p=2864"},"modified":"2026-09-26T22:24:48","modified_gmt":"2026-09-26T22:24:48","slug":"know-your-business","status":"publish","type":"mto-course","link":"https:\/\/govclass.com\/academy\/course\/know-your-business\/","title":{"rendered":"KNOW YOUR BUSINESS"},"content":{"rendered":"<p>Government contracting starts with understanding your own business.<\/p>\n<p>In <strong>KNOW YOUR BUSINESS<\/strong>, you&#8217;ll learn how to define your products and services, identify business capabilities, distinguish capability from qualification, experience and past performance, examine capacity and supporting evidence, and connect your business activities with industries and NAICS classifications.<\/p>\n<p>You&#8217;ll also learn how to move beyond a simple list of services and begin building a documented picture of what your business can actually deliver.<\/p>\n<p>Using the GovClass\u2122 Foundation approach, you&#8217;ll begin organizing the information that will eventually support your <strong>Business Capability Profile\u2122<\/strong> and <strong>Qualifications &amp; Evidence Matrix<\/strong>.<\/p>\n<p>By the end of the course, you&#8217;ll be prepared to take the next step: <strong>READ THE SOLICITATION<\/strong> and compare your business capabilities with actual government requirements.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Government contracting starts with understanding your own business. In KNOW YOUR BUSINESS, you&#8217;ll learn how to define your products and services, identify business capabilities, distinguish capability from qualification, experience and past performance, examine capacity and supporting evidence, and connect your business activities with industries and NAICS classifications. You&#8217;ll also learn how to move beyond a [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":2900,"comment_status":"open","ping_status":"closed","template":"","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","elearning_container_layout":"tg-site-layout--default","elearning_sidebar_layout":"tg-site-layout--default","elearning_remove_content_margin":false,"elearning_sidebar":"default","elearning_transparent_header":"customizer","elearning_logo":0,"elearning_header_style":"default","elearning_menu_item_color":"","elearning_menu_item_hover_color":"","elearning_menu_item_active_color":"","elearning_menu_item_active_style":"","elearning_page_header":true},"class_list":["post-2864","mto-course","type-mto-course","status-publish","has-post-thumbnail","hentry","course_cat-foundation","course_difficulty-beginner"],"_links":{"self":[{"href":"https:\/\/govclass.com\/academy\/wp-json\/wp\/v2\/mto-course\/2864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/govclass.com\/academy\/wp-json\/wp\/v2\/mto-course"}],"about":[{"href":"https:\/\/govclass.com\/academy\/wp-json\/wp\/v2\/types\/mto-course"}],"author":[{"embeddable":true,"href":"https:\/\/govclass.com\/academy\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/govclass.com\/academy\/wp-json\/wp\/v2\/comments?post=2864"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/govclass.com\/academy\/wp-json\/wp\/v2\/media\/2900"}],"wp:attachment":[{"href":"https:\/\/govclass.com\/academy\/wp-json\/wp\/v2\/media?parent=2864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}